01
November
2016
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14:53
Europe/Amsterdam

Slimming World magazine recognised at inaugural British Health Journalism Awards

Slimming World magazine is on a winning streak after scooping its second top award of the year at the first-ever British Health Journalism Awards.

The title, which was named Customer Magazine of the Year at the 2016 Professional Publishers’ Association (PPA) Awards earlier this year, has now been voted Health Magazine of the Year at the new awards, which celebrate the best in health journalism across print, online and broadcast media.

Slimming World magazine saw off competition from Health and Fitness and Top Santé to take the award, which was voted for by members of the UK’s largest healthcare mutual Benenden.*

Editor-in-Chief Elise Wells says she and her team were thrilled to win the award: “It was a huge honour to be part of the inaugural British Health Journalism Awards, and in such good company, too, with some many respected titles and talented journalists among the winners and nominees.

“At the ceremony, we heard that the awards are a celebration of quality health journalism, which focuses on positive, inventive ideas and new visions for the future rather than telling scare stories. That’s something that we at Slimming World feel passionately about, too. Our approach has always recognised that in order to achieve long-term weight-loss success people need practical help and compassionate support, not criticism or judgment. With every issue of the magazine we aim to inspire people to make healthy changes through positive real-life stories, and provide readers with realistic and practical support to help them to achieve their goals, including delicious healthy recipes and powerful emotional and psychological features. And the fact that this award was voted for by the public makes it all the more special.”

 

Elise Wells, Slimming World magazine Editor-in-Chief
It was a huge honour to be part of the inaugural British Health Journalism Awards
Elise Wells, Slimming World magazine Editor-in-Chief

As well as enjoying deserved awards success, Slimming World magazine has achieved stellar growth in circulation over recent years with sales increasing by more than a third in the last two years. The current circulation of 628,369 (January to June 2016) makes the magazine the fourth best-selling actively purchased title in the UK.

Slimming World magazine is published seven times a year, and features real-life success stories – including cover stars – sourced from Slimming World members, a delicious food section, practical and emotional features, shopping and fashion pages and a dedicated men’s section, M.

The magazine is sold at a discounted price in Slimming World’s weekly groups, providing an additional layer of support and inspiration to the organisation’s 900,000 group members. It is also sold on newsstands and a digital edition is available.

The November/December issue is on sale in Slimming World groups and on newsstands now.

Notes to Editors

Slimming World was founded by Margaret Miles-Bramwell (OBE, FRSA) in 1969. There are now more than 18,000 groups held weekly across the UK and Republic of Ireland via a network of 4,000 community-based Slimming World Consultants, who receive specific training in the role of diet and physical activity in weight management, as well as sophisticated behaviour-change techniques.

Slimming World’s healthy eating plan, Food Optimising, is based on the science of satiety and energy density. Our phased activity programme, Body Magic, eases members into activity until it becomes an intrinsic part of their daily routine. The principles behind Slimming World’s philosophy are based on a deep understanding of the challenges faced by overweight people and a recognition that those who struggle with weight carry a double burden, the weight itself and a burden of guilt and shame about their weight. Slimming World’s programme integrates practical, up-to-date advice with a highly developed support system based on care and compassion, and Consultant training focuses on facilitating behaviour change in a warm and friendly group environment. Consultant training is delivered through the Slimming World Academy. Slimming World also invests in a comprehensive research programme to develop its support for long-term weight management. The group support provided by Slimming World is recognised as effective by the National Institute for Health and Clinical Excellence (NICE) and the NHS.

For more information about Slimming World’s approach visit www.slimmingworld.co.uk or call 0344 897 8000.

For the Press Office please email public.relations@slimmingworld.co.uk