Slimming World staff get on their bikes for Cycle to Work Day

Staff at Slimming World’s head office cranked up the gears by switching to two wheels as part of the UK’s biggest cycle commuting event “Cycle to Work Day”.

The annual event encourages people to cut their carbon footprint and build more activity into their daily routines. This is the ninth year employees at Slimming World’s Derbyshire HQ have taken part.

After their morning ride, all of the cyclists were treated to a healthy cooked breakfast in the brand-new staff restaurant at the organisation’s new state-of-the-art building, part of an extension of the existing Slimming World head office in Alfreton.

Slimming World’s Intellectual Property Administrator Paul Siddall, who manages the company’s Cycle2Work scheme and also took part himself, says: “It was amazing to see yet another fantastic turn out for Cycle to Work Day – we had a total of 10 dedicated riders taking part!

“Here at Slimming World we try to make it as easy as possible for our staff to be fit and healthy, so as well as free fruit, a subsidised healthy restaurant, and an on-site gym with showers and changing facilities, we also offer our employees the opportunity to get a bike and safety equipment at a discounted price. Of course, supporting initiatives like Cycle to Work Day is a great way to encourage and inspire everyone to lead a much healthier lifestyle too.

“A massive thank you to our incredible catering team, who cooked up a delicious breakfast for the cyclists – it definitely gave us something to look forward to after our ride to work.”

PIC CAPTION: Slimming World employees taking part in Cycle to Work Day. Pictured left to right: Simon Taylor, Paul Siddall, Charlotte Wilson, Tom Dutczak-Smith, Michael Hudson, Joanne O'Connor, Beata Woloszyn, Nick Bosworth, Rhys Jones, Hannah Aston.

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About Slimming World

Slimming World was founded by Margaret Miles-Bramwell (OBE, FRSA) in 1969. There are now more than 18,000 weekly groups supporting 900,000 members across the UK and Republic of Ireland. Groups are run by a network of 5,000 community-based Slimming World Consultants, who receive specific training in the role of diet and physical activity in weight management, as well as sophisticated behaviour-change techniques. Slimming World’s healthy eating plan, Food Optimising, is based on the science of satiety and energy density. Our phased activity programme, Body Magic, eases members into activity until it becomes an intrinsic part of their daily routine. The principles behind Slimming World’s philosophy are based on a deep understanding of the challenges faced by overweight people and recognition that those who struggle with weight carry a double burden, the weight itself and a burden of guilt and shame about their weight. Slimming World’s programme integrates practical, up-to-date advice with a highly developed support system based on care and compassion, and Consultant training focuses on facilitating behaviour change in a warm and friendly group environment. Consultant training is delivered through the Slimming World Academy. Slimming World also invests in a comprehensive research programme to develop its support for long-term weight management. The group support provided by Slimming World is recognised as effective by the National Institute for Health and Clinical Excellence (NICE) and the NHS.

For more information about Slimming World’s approach visit www.slimmingworld.co.uk or call 0344 897 8000. Follow Slimming World on Twitter at www.twitter.com/slimmingworld or become a Slimming World fan on Facebook at www.facebook.com/slimmingworld 

For more information on this press release please contact Chetna Valand in the Slimming World PR team on 01773 546131 or email chetna.valand@slimmingworld.co.uk