Slimming World go for Gold and raise £6k in charity collection
Generous employees at Slimming World’s Derbyshire head office waved goodbye to more than 230 purple bags filled with clothes, shoes, toys and homeware to support the company’s Big Golden Slimming World Clothes Throw initiative, to raise funds for Cancer Research UK.
With each filled bag worth up to £25 or £30 with Gift Aid when re-sold, the 237 bags collected by Slimming World employees will raise an estimated £6,000 for the company’s national charity partner - Cancer Research UK and stock will fill local shops in Sutton, Ashfield, Bulwell, Arnold, Sherwood and Derby.
We look forward to the Clothes Throw every year because it’s a great excuse for us all to have a wardrobe clear-out and raise money for an amazing charity at the same time. I couldn’t believe how many bags we had managed to collect between us.
The Big Slimming World Clothes Throw, which has been running since 2013, invites Slimming World’s group members and Consultants to donate the clothes, shoes and accessories they have successfully slimmed out of to local Cancer Research UK shops. To boost activity, staff at Slimming World’s Derbyshire Head Office have also got behind the drive.
This year the initiative goes ‘Gold’ as Slimming World celebrates its 50th birthday year, and as part of the Big Golden Slimming World Clothes Throw, group members and Consultants who find a special golden bag will be in with a chance to win a VIP shopping and makeover experience.
The campaign, which runs annually for two weeks, has generated over £12 million worth of stock since 2013 and aims to raise another £3 million. To recognise the efforts so far Slimming World was recently presented with a Special Achievement Award by Cancer Research UK’s chief executive, Michelle Mitchell.
On hand to count up the bags and load the Cancer Research UK collection van was Slimming World’s current Employee of the Year Jack Plant. Jack works as a Test Analyst, and ensures that Slimming World’s digital products and services including the website and app deliver the high quality expected by the organisation’s 900,000 members, 5,000 Consultants and 350 Head Office staff.
Jack, who has worked for Slimming World for three years, says: “There’s always something fun going on at Slimming World, it’s one of the reasons I love working here! We look forward to the Clothes Throw every year because it’s a great excuse for us all to have a wardrobe clear-out and raise money for an amazing charity at the same time. I couldn’t believe how many bags we had managed to collect between us. Packing them all into the Cancer Research UK van took some serious muscle!”
Slimming World’s Campaigns and Planning Manager, Clare Lee, manages the national fundraising campaign. She says: “Our 350 head office employees always go above and beyond when we ask them to support our charity activities – and this year was no different! The Cancer Research UK van that came to collect the bags was full to the brim and local shops were delighted to receive so much valuable stock. Every t-shirt, pair of shoes and jeans collected helps to make a difference by going towards Cancer Research UK’s life-saving work. As it’s our 50th birthday this year we’re putting a little extra in everything we do – it’s a year-long celebration for us.”
About Slimming World
Slimming World was founded by Margaret Miles-Bramwell (OBE, FRSA) in 1969. There are now more than 19,000 weekly groups supporting 900,000 members across the UK and Republic of Ireland. Groups are run by a network of 5,500 community-based Slimming World Consultants, who receive specific training in the role of diet and physical activity in weight management, as well as sophisticated behaviour-change techniques. Slimming World’s healthy eating plan, Food Optimising, is based on the science of satiety and energy density. Our phased activity programme, Body Magic, eases members into activity until it becomes an intrinsic part of their daily routine. The principles behind Slimming World’s philosophy are based on a deep understanding of the challenges faced by overweight people and recognition that those who struggle with weight carry a double burden, the weight itself and a burden of guilt and shame about their weight. Slimming World’s programme integrates practical, up-to-date advice with a highly developed support system based on care and compassion, and Consultant training focuses on facilitating behaviour change in a warm and friendly group environment. Consultant training is delivered through the Slimming World Academy. Slimming World also invests in a comprehensive research programme to develop its support for long-term weight management. The group support provided by Slimming World is recognised as effective by the National Institute for Health and Clinical Excellence (NICE) and the NHS.
For more information about Slimming World’s approach visit www.slimmingworld.co.uk or call 0344 897 8000. Follow Slimming World on Twitter at www.twitter.com/slimmingworld or become a Slimming World fan on Facebook at www.facebook.com/slimmingworld
For the Press Office please email email@example.com
About Cancer Research UK
- Cancer Research UK is the world’s leading cancer charity dedicated to saving lives through research.
- Cancer Research UK’s pioneering work into the prevention, diagnosis and treatment of cancer has helped save millions of lives.
- Cancer Research UK receives no funding from the UK government for its life-saving research. Every step it makes towards beating cancer relies on vital donations from the public.
- Cancer Research UK has been at the heart of the progress that has already seen survival in the UK double in the last 40 years.
- Today, 2 in 4 people survive their cancer for at least 10 years. Cancer Research UK’s ambition is to accelerate progress so that by 2034, 3 in 4 people will survive their cancer for at least 10 years.
- Cancer Research UK supports research into all aspects of cancer through the work of over 4,000 scientists, doctors and nurses.
- Together with its partners and supporters, Cancer Research UK's vision is to bring forward the day when all cancers are cured.